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Why Rituals Work

With a multi-million dollar weight loss and fitness industry, plus thousands of apps you’d think it’d be easy for us to stick with a diet and exercise program.  It all starts with the best of intention, but then momentum starts slowing down and motivation dwindles until you’re left with another weight loss ‘’ notch on your belt.

Here’s the crux. Relying on motivation and willpower alone won’t work.

We are usually motivated by pleasure of what we want, or by the pain of what we don’t want. Over time, however, motivation subsides and you are then relying on willpower. If you have little motivation, a Tim-Tam in front of you with your work colleague enjoying one next to you, willpower can be tough.

You see, willpower on its own is a bit like petrol in your car. The more you use up, the less you have. If you keep saying no to something when all you want to do it say yes, your willpower becomes depleted. This is why we often give in at night. All our willpower is used during the day, so at night we are more likely to reach for the Tim Tam we didn’t have earlier. It’s even harder when we are tired and stressed out.

Setting smaller, shorter terms goals is a great way to keep our momentum going. This is because our brains are wired to seek pleasure from short term success, rather than a goal that seems an eternity away. Doing small, healthy rituals each day and ticking them off releases feel good hormones in the brain, so we end up wanting to do more. Overtime, these small rituals add to big changes. This applies to any area of our lives – the food we eat, our exercise and movement, sleep and how we think.

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